Affinity Products
Affinity insurance provides coverage to customers that is specific to the product or service they are buying and that is not included in their traditional insurance coverage (homeowners insurance, car insurance, manufacturer warranty, etc.). Affinity coverage can be adjusted to the level of protection that you want to offer for each product.
Another benefit to the customer is the simplified contracting process. This insurance is usually taken out at the time of purchase, either online or in-store, eliminating the need to do any research to find available coverage.
Affinity insurance allows businesses to increase the gross margin they earn on the sale of their products. It is also an appealing way to stand out from the competition by offering simple coverage (usually purchased at the same time as the product) at an attractive price. And finally, affinity insurance helps retain customers.
Affinity insurance allows businesses to increase the gross margin they earn on the sale of their products. It is also an appealing way to stand out from the competition by offering simple coverage (usually purchased at the same time as the product) at an attractive price. And finally, affinity insurance helps retain customers.